Data Intelligence AI

Direct Marketing
& Intelligence.

Know before you market.

See what competitors are mailing. Model response propensity before you spend. Find gaps in your marketing—then activate targeted campaigns and measure what works.

The Performance Stack for Direct Marketing.
Distinct platforms. Intelligence for every decision.

We don’t print or mail anything. We make marketing work better.

THE KNOW-BEFORE-YOU-MARKET STACK
01

Competitive intelligence

Research competitors, offers and proven creative.

Who’s Mailing What!

Understand the market

02

Predictive modeling

Model propensity with DM20.ai. Audit marketing gaps with MarketingTest.ai.

DM20.ai · MarketingTest.ai

Reduce guesswork before spend

03

Targeted activation & measurement

Mail + mobile + digital ads. Track delivery and response.

DM20 · Mailtracking.ai (coming soon)

Turn insight into performance

The advantage behind the stack

THE source for direct mail marketing data.

Competitive intelligence. Real campaign signals.

Research proven direct mail creative with Who’s Mailing What!, then bring delivery and response signals into your campaign decisions.

Who's Mailing What! logoMailtracking.ai logo
Explore these brands

Direct mail campaign capabilities

More than mail.
A complete performance stack.

Connect every stage of your campaign. Know when mail arrives, extend your reach across digital channels, follow up with interested prospects, and see what drove a response.

01

Track

  • Mail Tracking
  • Informed Delivery®
  • Call & Text Tracking
  • QR Codes
02

Amplify

  • SocialMatch
  • Social Geotargeting
  • Google Geotargeting
  • Addressable Geo
  • YouTube Ads
  • Demand Gen
03

Follow up

  • Online Follow-Up
  • Social Follow-Up
  • Email Notifications
  • Landing Pages
04

Attribute

  • LEADMatch
  • Real-time dashboard
  • CRM export & API

Your printer. Your mail partner. Our technology working behind every piece.

See how it works

Built for your business

Two ways to grow.
A family of powerful platforms.

Mail service providers

Your brand. More value for every client.

Offer our tools under your name. We manage and deploy campaigns—and help you sell them to your clients. You build the relationship. We power the performance.

Become a partner

Advertisers & brands

Make every campaign work harder.

Strengthen your marketing across channels. Audit your digital presence, improve creative with predictive intelligence, and connect direct mail with digital engagement and measurable response.

Explore advertiser solutions

Data is the advantage

THE source for direct mail marketing data.

From Who’s Mailing What!’s creative archive to live delivery and response signals, see what’s working in the mailbox—and bring that intelligence to your next campaign.

Hundreds of thousands

Searchable direct mail examples at Who’s Mailing What!

Real-time

Delivery & response signals

Monthly

Industry benchmark reports

AI-first. Not AI added on.

Intelligence before spend. Clarity after launch.

AI connectivity

MCP access is part of our AI-first direction. Ask us which platform connections are available for your workflow.

Plain-language search

Describe campaign goals to our advisor in everyday English. Mailtracking.ai plans plain-language delivery search; beta coming soon.

Predictive intelligence

DM20.ai specializes in propensity marketing before spend. MarketingTest.ai grades eight marketing channels and identifies specific fixes.

Customer results

The stack, put to work.

View all case studies

Roofing · Plano, TX

Crest Exteriors

30

Roofing jobs from 43 unique calls

20,000 postcards mailed. The case study reports 30 calls converted into roofing jobs.

Crest paused its planned mailing of over 40,000 pieces after the first 20,000 postcards kept the team busy. Postcard calls continued at least a month later. Its dashboard also reported 146,726 follow-up ad impressions and 78 website clicks.

Tools used

The report identifies the dashboard and follow-up ads; links show the platform’s corresponding capabilities.

Read the case study

Dance & music · Fairfield, CT

D’Valda & Sirico Dance & Music Centre

97

New class sign-ups

8,500 postcards mailed. More than 100 prospects attended the free day of dance; 97 signed up for classes.

Direct mail brought more than 100 prospects to a free day-of-dance event, and 97 signed up for classes. Google follow-up ads generated 331 clicks back to the studio’s website. The report also notes over 31,000 website visits; those visits are not presented here as clicks attributable solely to follow-up ads. The report’s potential lifetime revenue estimate is conditional, not realized revenue.

Tools used

Google follow-up ads are explicitly named in the report. The link explains the platform’s follow-up capability.

Read the case study

Medical services · Milmont Park, PA

Accounts Receivable Concepts

13

Calls to the office

6,000 postcards mailed. The report also records 259 website clicks from 67,418 online ad impressions.

The campaign combined postcards with online advertising and made response activity visible. These are reported calls and clicks—not closed sales or realized revenue.

Tools used

The report identifies online advertisements, not a specific ad product. The link shows the broader platform offering.

Read the case study

Results reported in DirectMail2.0’s published case studies. Outcomes are specific to each campaign and are not a guarantee of future performance.

The Direct Marketing & Intelligence family

Our platforms.
Distinct brands. Shared purpose.

Direct Marketing & Intelligence operates a family of distinct platforms—not one platform. DM20, Who’s Mailing What!, DM20.ai, MarketingTest.ai, Mailtracking.ai and DeMnd.ai each bring specialized tools for campaign performance, competitive data, predictive intelligence, marketing audits, delivery tracking and omni-channel programmatic marketing.

DM20.ai logo

DM20.ai

Free trial
dm20.ai

Revolutionize Direct Mail with Predictive Intelligence

Know BEFORE you market. Focused exclusively on propensity marketing, DM20.ai uses predictive modeling and historical campaign intelligence to forecast response and recommend improvements before you print or mail. Predictive estimates inform decisions; they are not guaranteed campaign results.

Free Trial
Who's Mailing What! logo

Who's Mailing What!

Free trial
whosmailingwhat.com

The Direct Mail Secret Weapon That Delivers

Competitive intelligence. Copy that converts. New clients. Search hundreds of thousands of real direct mail examples, research offers and creative, follow competitors with daily alerts, and find active-mailer sales leads through specialist directories. Explore the site's offer of 10 free direct-mail PDFs and 10 sales leads.

Start a Free Trial
MarketingTest.ai logo

MarketingTest.ai

Free tool
marketingtest.ai

Your marketing has holes. We'll find them.

Get a free AI marketing audit across eight channels, including your website, search and AI visibility, social, email, reviews, and direct mail. Channel scores combine into an overall letter grade with specific fixes. The site estimates two minutes; create an account to view your report. No credit card required.

Start my free audit
Mailtracking.ai logo

Mailtracking.ai

Coming soon
mailtracking.ai

Ask your mail anything. In plain English.

AI-first mail tracking for enterprise mailers. Search delivery data in plain language, get proactive bottleneck alerts, and automate custom reports to keep campaigns on track. Beta coming soon: join the waitlist for launch updates.

Join the Waitlist
DeMnd.ai logo

DeMnd.ai

Coming soon
demnd.ai

Launch Smarter Campaigns.

Coming soon: a one-stop platform to design, plan and implement programmatic digital marketing across OTT, CTV, social media ads, email, PPC and SEO. Planned capabilities include SMS marketing, telemarketing, identity resolution, personalized URLs (PURLs), personalization, propensity modeling and A/B testing.

Get Early Access
DM20 (WhiteLabel) logo

DM20 (WhiteLabel)

For resellers
dm20.com

White label our technology!

Offer the Performance Stack to all your Mail Service Provider clients under your own name. We manage and deploy campaigns and help you sell them, with branded management and client dashboards, editable marketing materials, webinars, sales meetings and training. DM20 capabilities span SMS, telemarketing, email marketing, identity resolution, PURLs, personalization, propensity modeling and A/B testing.

Request Pricing
DM2.0 Direct logo

DM2.0 Direct

directmail2.com

Track Your Mail & Lift Response Rates 23–46%

An omnichannel direct mail marketing platform for pennies per piece, with the site's reported 23–46% response lift. Combine mail tracking and Informed Delivery with social and Google geotargeting, addressable geo, digital retargeting, call and text tracking, QR codes, landing pages and LEADMatch. Real-time dashboards connect response attribution and ROI to campaign activity—without changing who prints or mails. Results vary by campaign.

Book Demo

Campaign advisor

Your goals. Your recommended stack.

Don’t include customer names, mailing lists, or confidential information. Campaign details are sent to AI for this recommendation.

A plan built around your campaign

Performance tools matched to your goals

Relevant brands and resources

Practical next steps and measurement

Resources & insights

The next idea.
The better campaign.

Our complete collection of webinars, guides and industry insights. Built for the people making mail work better.

Explore Blog & Webinars

Let’s build your performance stack

Book a consultation.

Tell us about your company and your marketing goals. Let’s find the right combination of intelligence, direct mail and digital tools for your business.

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