DirectMail2.0

The Performance Stack for Direct Mail

We don't print it.
We don't mail it.
We make it work.

23–46%
Response lift
8–32
Impressions per piece
70%
More reorders for partners
<10 min
Campaign setup

For Mail Service Providers

Sell more mail. Keep more clients.

White-label the stack, launch client campaigns in under 10 minutes, and give every customer a live results dashboard.

  • — Partner pricing & margin
  • — Your brand on the dashboard
  • — Fewer 'did it work?' calls
  • — Partner locator listing

For Advertisers & Brands

Prove your mail works.

Turn one mail piece into up to 32 touches across social, search, video and email — and see exactly who responded.

  • — Know when mail lands
  • — Match mail to digital ads
  • — See who visited & called
  • — ROI you can show your boss

Fifteen technologies, four moves.

1

Track

Mail Tracking · Informed Delivery® · Call & Text Tracking · QR Codes

2

Amplify

SocialMatch · Social Geotargeting · Google Geotargeting · Addressable Geo · YouTube Ads · Demand Gen

3

Follow up

Online Follow-Up · Social Follow-Up · Email Notifications · Landing Pages

4

Attribute

LEADMatch · Real-time dashboard · CRM export & API

The DirectMail2.0 family

DM20.aiKnow BEFORE you market. Focused exclusively on propensity marketing, DM20.ai uses predictive modeling and historical campaign intelligence to forecast response and recommend improvements before you print or mail. Predictive estimates inform decisions; they are not guaranteed campaign results. ↗Who's Mailing What!Competitive intelligence. Copy that converts. New clients. Search hundreds of thousands of real direct mail examples, research offers and creative, follow competitors with daily alerts, and find active-mailer sales leads through specialist directories. Explore the site's offer of 10 free direct-mail PDFs and 10 sales leads. ↗MarketingTest.aiGet a free AI marketing audit across eight channels, including your website, search and AI visibility, social, email, reviews, and direct mail. Channel scores combine into an overall letter grade with specific fixes. The site estimates two minutes; create an account to view your report. No credit card required. ↗Mailtracking.aiAI-first mail tracking for enterprise mailers. Search delivery data in plain language, get proactive bottleneck alerts, and automate custom reports to keep campaigns on track. Beta coming soon: join the waitlist for launch updates. ↗DeMnd.aiComing soon: a one-stop platform to design, plan and implement programmatic digital marketing across OTT, CTV, social media ads, email, PPC and SEO. Planned capabilities include SMS marketing, telemarketing, identity resolution, personalized URLs (PURLs), personalization, propensity modeling and A/B testing. ↗DM20 (WhiteLabel)Offer the Performance Stack to all your Mail Service Provider clients under your own name. We manage and deploy campaigns and help you sell them, with branded management and client dashboards, editable marketing materials, webinars, sales meetings and training. DM20 capabilities span SMS, telemarketing, email marketing, identity resolution, PURLs, personalization, propensity modeling and A/B testing. ↗DM2.0 DirectAn omnichannel direct mail marketing platform for pennies per piece, with the site's reported 23–46% response lift. Combine mail tracking and Informed Delivery with social and Google geotargeting, addressable geo, digital retargeting, call and text tracking, QR codes, landing pages and LEADMatch. Real-time dashboards connect response attribution and ROI to campaign activity—without changing who prints or mails. Results vary by campaign. ↗